Buyer book
Experience & closure
What the buying experience feels like from the buyer's side, measured at four moments rather than once at the end.
Responses
1,486
Twelve-week shape, pilot window
CSAT after first call
4.6 / 5
Twelve-week shape, pilot window
CSAT after site visit
4.4 / 5
Twelve-week shape, pilot window
CSAT after closure
4.1 / 5
The lowest point in the journey
Satisfaction across the journey
Score out of five, ×10
The journey dips exactly where paperwork starts. Nobody has ever enjoyed a stamp-duty conversation, but four points of it is fixable.
Complaint themes
Almost always a floor-rise or club charge not disclosed early
Two fixes worth more than any campaign
A quarter of complaints are charges disclosed late. Aiera can state the full loaded price; the only reason it does not is that the developers' sheets are inconsistent.
Developer desk · this quarter
Twenty-one per cent complained about handovers between people. Continuity costs nothing but rostering discipline.
Sales lead · this month
How to read this page
Buyer book · Experience & closure
Window
Rolling 90 days of the India Realty pilot, refreshed nightly at 02:00 IST.
Sources
Aiera call logs, WhatsApp Business API, CRM stages, Meta and portal spend exports.
Joins
Every number is joined to a booking where one exists, not to leads, so cost lines stay comparable.
Limits
Ninety days is short for a ₹1.5 Cr purchase. Late-window cohorts are still open, so treat conversion as a floor.
