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Growth Pilot

Zero Brokerage · Gurugram

Buyer book

Experience & closure

What the buying experience feels like from the buyer's side, measured at four moments rather than once at the end.

CSAT 4.4 / 5
CSAT 4.4 / 5Responses: 1,486Rolling 90-day pilot window

Responses

1,486

Twelve-week shape, pilot window

CSAT after first call

4.6 / 5

Twelve-week shape, pilot window

CSAT after site visit

4.4 / 5

Twelve-week shape, pilot window

CSAT after closure

4.1 / 5

The lowest point in the journey

Satisfaction across the journey

Score out of five, ×10

46
First call
44
Site visit
42
Negotiation
41
Closure
45
Post-handover

The journey dips exactly where paperwork starts. Nobody has ever enjoyed a stamp-duty conversation, but four points of it is fixable.

Complaint themes

Documentation delay34%
Price changed after quote24%

Almost always a floor-rise or club charge not disclosed early

Advisor changed mid-journey21%
Possession date moved21%

Two fixes worth more than any campaign

Quote the all-in price on the first call

A quarter of complaints are charges disclosed late. Aiera can state the full loaded price; the only reason it does not is that the developers' sheets are inconsistent.

Developer desk · this quarter

Name one advisor per buyer, for the whole journey

Twenty-one per cent complained about handovers between people. Continuity costs nothing but rostering discipline.

Sales lead · this month

How to read this page

Buyer book · Experience & closure

Window

Rolling 90 days of the India Realty pilot, refreshed nightly at 02:00 IST.

Sources

Aiera call logs, WhatsApp Business API, CRM stages, Meta and portal spend exports.

Joins

Every number is joined to a booking where one exists, not to leads, so cost lines stay comparable.

Limits

Ninety days is short for a ₹1.5 Cr purchase. Late-window cohorts are still open, so treat conversion as a floor.