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Growth Pilot

Zero Brokerage · Gurugram

Conversations

Aiera Voice

The voice layer that answers, qualifies and books before an advisor ever picks up. Hindi, English and the Hinglish most Indian buyers actually speak.

Calls handled (90d)

4,208

+62% vs prior

Inbound 1,842 · outbound 2,366

Median first touch

92s

−95% since April

Enquiry to ringing phone

Qualification rate

36.5%

+7.8 pts

Budget + city + timeline captured

Aiera status

Checking

2 India Realty agents live

India Realty · Aiera Sales

Outbound qualification

Live

Calls new portal and Meta enquiries within 90 seconds, qualifies budget, city and timeline in Hinglish.

Agent ID

6fb8fdc3-3d1d…

Languages

Hindi · English

Calls / day

26.3

Avg duration

5m 42s

Contact rate74%
Qualified on first call41%
Escalated to advisor28%
Open in Aiera Live

India Realty · Aiera Inbound Desk

Inbound enquiry desk

Live

Answers the published India Realty line, matches the caller to live inventory and books a site visit.

Agent ID

852bd720-d153…

Languages

Hindi · English

Calls / day

20.5

Avg duration

4m 18s

Contact rate96%
Qualified on first call32%
Escalated to advisor44%
Open in Aiera Live

Answer volume

Calls per month

AprMayJunJulAugSep

Volume tripled without adding tele-callers. The advisor headcount stayed at 11 across six cities.

Conversation quality

Aiera scorecard, 0–100

Greeting & brand96

Budget captured84

City / micro-market91

Timeline78

RERA mentioned88

Next step booked72

When Indian buyers actually pick up

Answer rate % by day and hour (IST)

8a10a12p2p4p6p8p10pMon1842514658746638Tue2145544961786941Wed1944524760766840Thu2448575264817244Fri2854625871887952Sat4274869194968461Sun3971848992938057

Saturday 12–4 pm is the peak window. Aiera now front-loads outbound attempts there and holds weekday mornings for reminder calls only.

Objections heard on calls

Share of qualified conversations

Price above budget28%
Possession too far19%
Location / commute16%
Builder trust12%
Loan eligibility11%
Wants resale not new8%
Family decision pending6%

Price above budget

Ladder to same-corridor alternative at 12–18% lower ticket.

Possession too far

Offer ready-to-move or near-possession inventory in same micro-market.

Location / commute

Send drive-time map + metro timeline before rebutting.

Language mix

Detected on the transcriber

LanguageCallsQualifiedAvg duration
Hinglish2,18641%5m 51s
Hindi1,10438%6m 12s
English83231%4m 22s
Marathi (Pune desk)8634%5m 08s

Hinglish out-qualifies pure English by ten points. The agents are prompted to mirror the buyer, never to force a language.

Rollout so far

From pilot call to full book

  1. Cloned from SKIPS BBA

    Week 1

    Existing Hindi agent config reused so latency and voice were already tuned.

  2. Outbound sales agent live

    Week 2

    Meta and portal webhooks wired to a 90-second dial-out.

  3. Inbound desk published

    Week 4

    The public number now reaches Aiera first, 24×7, no IVR tree.

  4. Objection rubric v4

    Week 7

    Price and possession rebuttals scripted from 4,208 scored calls.

  5. Marathi and Gujarati desks

    Next

    Pune and Ahmedabad volumes now justify dedicated language agents.