Buyer book
Investor radar
Investor buyers behave nothing like end users: faster decisions, harder questions, thinner loyalty. Tracked separately for that reason.
Investor enquiries
3,180
Twelve-week shape, pilot window
Bookings
48
22% of all bookings
Median cycle
24 days
−14 vs end userTwelve-week shape, pilot window
Repeat rate
31%
Twelve-week shape, pilot window
Ranked by investor
Top rows from the table below, largest first
Read off the same table, sorted so the concentration is visible. Ties are ordered as they appear in the register.
What investors ask about
Investor against end-user behaviour
| Metric | Investor | End user |
|---|---|---|
| Median cycle | 24 days | 38 days |
| Site visits before booking | 1.2 | 2.4 |
| Financed | 42% | 38% |
| Median ticket | ₹1.2 Cr | ₹1.6 Cr |
| Negotiates on price | 78% | 41% |
| Asks about rental yield | 94% | 16% |
| Repeat purchase | 31% | 4% |
The honest answer investors get
Net yield here is 2.2%
We tell investors this before the site visit, not after. It costs us some bookings and it is why the repeat rate is thirty-one per cent.
How to read this page
Buyer book · Investor radar
Window
Rolling 90 days of the India Realty pilot, refreshed nightly at 02:00 IST.
Sources
Aiera call logs, WhatsApp Business API, CRM stages, Meta and portal spend exports.
Joins
Every number is joined to a booking where one exists, not to leads, so cost lines stay comparable.
Limits
Ninety days is short for a ₹1.5 Cr purchase. Late-window cohorts are still open, so treat conversion as a floor.