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Growth Pilot

Zero Brokerage · Gurugram

Pipeline

Site Visits

The single most expensive step in the funnel and the one that predicts booking best. Scheduling, attendance and what happens on site.

1,784 visits scheduled
1,784 visits scheduled8 rows trackedVisits scheduled: 1,784Rolling 90-day pilot window

Visits scheduled

1,784

+34%

Twelve-week shape, pilot window

Attended

1,196

67% attendance

No-show rate

33%

−9 pts

Reminder reels helped

Visit → booking

18.5%

+3.1 pts

Twelve-week shape, pilot window

Visits by weekday

Attended visits, rolling 90 days

84
Mon
96
Tue
108
Wed
121
Thu
164
Fri
342
Sat
281
Sun

Fifty-two per cent of attended visits land on a weekend, but only thirty-one per cent of advisor capacity is rostered there.

Ranked by scheduled

Top rows from the table below, largest first

Signature Global Twin Tower DXP312
M3M Crown248
Sobha City204
Kolte Patil Life Republic196
Godrej Riverine186
Lodha Bellevue164
Godrej Garden City152

Read off the same table, sorted so the concentration is visible. Ties are ordered as they appear in the register.

Why visits are missed

Buyer rescheduled38%
Silent no-show29%
Travel or distance17%
Project not ready to show16%

Concentrated in two Gurugram towers

Visits by project

ProjectCityScheduledAttendedAttendanceBookedVisit → book
Signature Global Twin Tower DXPGurugram31222672%4419.5%
M3M CrownGurugram24817169%3319.3%
Sobha CityGurugram20413265%2216.7%
Godrej RiverineNoida18611964%2117.6%
Lodha BellevueMumbai16410665%1917.9%
Kalpataru VientaMumbai1428862%1415.9%
Kolte Patil Life RepublicPune19613870%2417.4%
Godrej Garden CityAhmedabad15210871%1816.7%

The visit protocol

01

Confirm within an hour

Aiera calls to confirm the slot the moment it is booked, not the night before.

02

Reel reminder at T−24h

A twenty-second walkthrough of the exact tower the buyer is visiting.

03

Live pin at T−2h

WhatsApp location, advisor name and photo, parking instruction.

04

Debrief inside two hours

Outcome, objection and next step logged while the buyer is still warm.

Fixes worth making

Roster to demand, not to habit

Weekend capacity is under-staffed against fifty-two per cent of attended visits. This is the cheapest conversion gain on the board.

Sales lead · immediate

Stop showing two unfinished Gurugram towers

Sixteen per cent of misses are the site not being presentable. Route those buyers to the finished sample instead.

Projects · this week

How to read this page

Pipeline · Site Visits

Window

Rolling 90 days of the India Realty pilot, refreshed nightly at 02:00 IST.

Sources

Aiera call logs, WhatsApp Business API, CRM stages, Meta and portal spend exports.

Joins

Every number is joined to a booking where one exists, not to leads, so cost lines stay comparable.

Limits

Ninety days is short for a ₹1.5 Cr purchase. Late-window cohorts are still open, so treat conversion as a floor.